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hightrix , to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers

This just in, people don’t like ads. At all. Most people.

It is time to find a new business model that works. I’m not smart enough to know what that is so that you don’t piss off users, but whoever figures it out will be a billionaire.

esc27 ,

Maybe like a subscription where people could pay a fee to avoid ads?

hightrix ,

That is absolutely a solution. But what I’m talking about is a way to monetize while keeping the service free but without showing ads.

This is the billion dollar idea. If not trillion.

JackFrostNCola ,

There is no such thing as a free service.

People need to eat, bills need to be paid, shelter needs to be provided and unless people can have these at no expense and create things for pure passion & share for others to enjoy then they need the means to pay for these things.

The internet has whittled this down to a few basic models:

  • Pay the service directly for the content (subscriptions or 1 time purchases)
  • 'Free' content and they serve you ads which they are paid for by companies trying to sell something to you
  • 'Free' content and they sell every bit of data they can scrape from you to companies which are again, trying to sell something to you.

If you could find a way to do anything without having to pay for our human needs then would it be a trillion dollar idea or would money be meaningless now when people wouldnt need it to live & enjoy their lives?

denshirenji ,
@denshirenji@lemmy.world avatar

I pay for YouTube and use FreeTube and NewPipe. I try to pay for whatever services I use. I think this is the way, either pay or let the ads play. I do this because the YouTube app is trash for many reasons mostly having to do with trying to funnel me to the money making bits.

There are greedy corporations making the user experience worse and doing everything they can to wring every penny they can. Ultimately, I attribute this to the wall street investor model. A company can be making money and still be losing because their revenues shrank from the prior quarter. That is a broken system that will only eat itself. That being said, people gotta eat and that includes the janitors, etc.. at Google.

Point is, its a mixed bag. There are people on the other end making the product you are using, AND there is a soul sucking company making it worse for both their customers and their workers/creators. To be clear, there is something to be said about how poorly Google supports their creators. In many ways, they are taking advantage of the creators that use their platform. How is it that Google is making so much money in ads, but creators have to open Patreons?

I still don't think we should just expect stuff for free.

Tangentially, I need to be better about helping support the open source projects I use, especially the smaller maintainers, to be honest, but I do send to a few and I encourage everyone to do so as well as much as they can.

edit: Grammar

Knock_Knock_Lemmy_In ,

There is no such thing as a free service.

But there is such a thing as a monopoly.

Where are the youtube competitors that keep prices competitive?

DJDarren ,
@DJDarren@thelemmy.club avatar

The trouble with YT Premium is how much they’re charging for it.

We used a VPN to get Ukrainian family YTP for a fraction of the price they charge here in the UK. We pay something like £4 a month now for both of our accounts. That would be the better part of £20 a month if we’d done it legit. Fuck that noise.

Sure, it comes with YT Music, but I’ve literally never used that. I have Apple Music and an iPod. So £20 a month JUST TO REMOVE ADS.

Nah, fuck ‘em.

possiblylinux127 ,
@possiblylinux127@lemmy.zip avatar

Ads aren't to bad, I watch them on TV. The problem is the targeted ads and surveillance

magic_lobster_party ,

They want people to pay for premium. That’s why they’re pushing more ads. To make the free plan insufferable.

AWittyUsername ,

Then they will enshitify premium when they have a large percentage on it.

CheeseNoodle ,

I don't mind ads in the sidebar or on that little banner across the bottom of the screen sometimes. Its when the ads completely cover the content I'm trying to watch/view and/or start auto playing at obnoxious volume that I get annoyed. (Also fuck people on metered connections right?)

Ragnarok314159 ,

The two hour long ads that try to act like they match the title of the video are horrible.

pineapplelover ,

Back in the early days of youtube, I didn't mind them. Just a few ads here and there. Nowadays, the internet is barely usable unless you have an adblocker.

Setarkus ,

How about a cryptominer that runs while watching videos, that would surely be a great idea :D

/s

anon_8675309 ,

The credit card companies should have invested heavily in micropayments. If I could just pay a tiny non subscription fee for a bit of media I would do that in a heartbeat.

madcaesar ,

I would pay for premium IF it was a reasonable price.

I don't want shitty music bundled or whatever fuck else they are calling it now JUST youtube.

AND here's the big one, I want the fucking downvote count back and sponsor skip. Most videos have ads and fucking sponsor segments which are also fucking ads. I'm not paying to watch that.

And downvote count is absolutely crucial to be able to detect bullshit videos quickly.

Google is offering a shit product and asking a premium price. Fuck em.

refalo ,

Most people

Then how did google make money?

alexdeathway , (edited ) to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers
@alexdeathway@programming.dev avatar

ELI5 why google won't pull reddit on youtube API?

AnActOfCreation OP ,
@AnActOfCreation@programming.dev avatar

YouTube already has ToS on their API and has paid tiers. But a lot (most?) of the third-party apps and tools bypass the API and directly scrape the site.

Drewelite ,

So why aren't there reddit apps that do the same?

Saxoboneless ,
@Saxoboneless@lemmy.world avatar

I'm sure there's an in-depth reason for it, but there is one that scrapes Old Reddit, instead of the main site, and it works great for me (Stealth on f-droid). There's also RedReader, a client that was allowed to keep API access because of it's accessibility features... which I guess Reddit just couldn't be bothered to implement into their own app.

MattBlackAlien ,

Geddit is one.

Klear ,

Because fuck reddit.

possiblylinux127 ,
@possiblylinux127@lemmy.zip avatar

Because YouTube is embedded a lot

AMDIsOurLord ,

Go to any major publication, and I mean absolutely any one, and there is a solid chance there is at least a single YT embed.

If they try to Reddit their API they're going to lose much, much more than just giving it away

alexdeathway ,
@alexdeathway@programming.dev avatar

X(Twitter) did it, that's why i am little concerned.

land , (edited ) to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers
@land@lemmy.ml avatar

Today, for the first time, I had 30-second ads on my smart TV like wtf. Is that even legal

AstralPath ,

Thirty 30 second ads? Am I reading that wrong?

land ,
@land@lemmy.ml avatar

Sorry for the typos. 30 second ads

Admetus ,

The Chinese consumers have been eating up ads like that for their TVs to power on for roughly half a decade at least. I'm talking Xiaomi. Chinese consumers are the perfect ad(shit)-eating consumer; so docile and they like to burn money (I mean, they do...literally).

shortwavesurfer , to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers

Eventually, the users will rebel and just stop watching, and then the video creators will follow, because if nobody's watching, then there will be no reason to create on YouTube.

magic_lobster_party ,

You know this won’t happen, but I like your optimism

shortwavesurfer ,

If you can't have some sort of optimism, you might as well just go ahead and commit suicide because life's not worth living.

MrRazamataz ,
@MrRazamataz@lemmy.razbot.xyz avatar

this went from 0-60 real quick

shortwavesurfer ,

Yeah, I didn't mean to come off quite that grim, but reading it again. I definitely see where it was a hell of a lot more morbid than I meant it to be.

magic_lobster_party ,

I’m not going to commit suicide because of YouTube premium

mechoman444 ,

That's never going to happen unless there's another platform they'll all migrate to and Rumble ain't it.

shortwavesurfer ,

I would personally prefer to see peer tube because it's open source.

mark ,
@mark@programming.dev avatar

Why isn't Rumble an option? Genuinely curious. Is it because it's not open source? or federated or something?

FutileRecipe , (edited )

Why isn't Rumble an option?

For most people who refuse to use it, it's probably because they view it as more a haven for extremism and hate speech, as it seems to have made its niche by allowing those who were banned elsewhere (not always a bad thing...depends on offense).

Most of Rumble’s prominent accounts are run by individuals, not organizations, and about a quarter have been banned or demonetized on other social media sites. The Center’s study examined 200 prominent accounts on Rumble, selected from those with the most followers. As of June 2022, about eight-in-ten accounts (78%) were individuals while 21% were organizations. About a fifth of these prominent Rumble accounts (22%) have been banned or demonetized on other platforms.

Guns, abortion and LGBTQ issues were among the subjects that prominent Rumble accounts focused on in June 2022. A review of posts from these 200 prominent Rumble accounts found that about half posted about guns and gun rights (49%) or abortion (48%), 44% posted about LGBTQ issues, and 42% posted about the Jan. 6 attack on the U.S. Capitol. These posts came amid widespread discussion of major events and issues that were regularly covered in the news at the time.

https://www.pewresearch.org/short-reads/2022/12/21/key-facts-about-rumble/

EngineerGaming ,
@EngineerGaming@feddit.nl avatar

Given the giant amounts of storage and bandwidth needed for video hosting... A platform is not a solution. A protocol is.

possiblylinux127 ,
@possiblylinux127@lemmy.zip avatar

Unlikely

liam070 , to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers
@liam070@sopuli.xyz avatar

Or the war on drugs

misk , to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers
@misk@sopuli.xyz avatar

Google being an ass about alternative YouTube clients is somewhat dumb but they likely prefer to control user experience. They're a for profit entity so it shouldn't be that surprising. Google kicking users that cost them money is not dumb.

Nommer ,

Or maybe Google should just improve the experience so people want to pay for a premium subscription. But instead of investing in a better user experience they'd rather intentionally make it worse to drive consumers to pay to unshitify it. But instead they're blowing loads of cash which could be used to invest in the platform and turn even more profit, but they're using it to fight a war with their customers for short term profits. They are dumb.

sugar_in_your_tea ,

Yup. I've considered paying for YouTube premium, but:

  • it's too expensive for how much I watch
  • the YouTube app kinda sucks - NewPipe is nice to use (adjust volume and brightness by sliding a finger)
  • it's unclear how much creators get from my subscription
  • there's still sponsorships and whatnot

Nebula gets rid of the ads and sponsorships, and my understanding is creators get a larger cut vs YouTube. Grayjay allows me to follow multiple streaming services and has the volume/brightness management bits as well. I'm willing to pay for both of them because they bring value, YouTube doesn't.

misk ,
@misk@sopuli.xyz avatar

We'll never know since we don't have numbers that Google does. Sadly, that also makes Google the best candidate to determine what's the best strategy for them :p

Grandwolf319 ,

Or maybe Google should just improve the experience so people want to pay for a premium subscription.

The problem is that YouTube kind of already peaked, you can’t really make something that works well better

Admetus ,

YouTube already did the math, as did almost every single company and corporation on the planet.

There's a lot more revenue in advertising than subscriptions, especially on a website that started off entirely free (so Netflix for example goes in the subscription model rather than the advertising model but that seems to have changed!)

There's a mass of people who follow up on these advertisements. The latest advertisements I've encountered on YouTube are really really calculated and well scripted. For example the digital dollar advertisements sound like they're going to save you from financial ruin. It's clever and it's working. Money is pouring in.

possiblylinux127 ,
@possiblylinux127@lemmy.zip avatar

I don't think the for profit changes anything necessarily. The problem is size and impossible situations bad worse by bad leadership

art , to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers
@art@lemmy.world avatar

I create content that goes into YouTube. I generate a tiny bit of revenue from that. I have no say into how YouTube treats my viewers. If you watch the ads, awesome, I get some money. If not, I'm just glad you watched the video.

The majority of content on the platform is made up of channels my size and smaller. Most of us are getting paid pennies.

But YouTube doesn't care about us. They want to appease the larger studios.

Brewchin ,
@Brewchin@lemmy.world avatar

I think you've got the right approach, FWIW.

Not sure that big business favouritism is the intent, but it's definitely more lucrative for them. Especially with Vimeo and other alternatives out there.

I remember when streaming took off in a big way - some on YT and others on justin.tv (later Twitch and now Amazon's Twitch) - and I thought you'd have to be objectively bonkers to rely upon an opaque and ever-changing algorithm for your financial future. Some have gamed it well, but it's pretty easy to see how they've survived - fake shock/reaction content, alt-light or worse content, polarising opinion, thinly-veiled advertorials, and so on.

simplejack ,
@simplejack@lemmy.world avatar

I’d argue that there are a couple of studios that are still mostly focusing on making good content, not click bate.

Maybe I’m crazy, but I think YouTubers like MKBHD are generally playing it straight. Trying to stay on top by getting better and better content.

Although, these people tend to burnout eventually. They have to keep running a faster mile.

Brewchin ,
@Brewchin@lemmy.world avatar

I definitely admire the integrity and the effort.

But, economically speaking, you get what you incentivise for: if you can game the system and get the click/eyeball ratio, then they're going to do that.

simplejack ,
@simplejack@lemmy.world avatar

Yeah, I’m just saying that some exceptions break through. Some YouTubers make content that is so good that people outside of YouTube consistently share the shit out of it. They don’t need the click bate for the initial boost, they get the boost from sharing off the platform.

Kedly ,

Patreon and Merch ALSO allow a lot of youtubers to survive without having ro rely on Monetization from Youtube

CalcProgrammer1 ,
@CalcProgrammer1@lemmy.ml avatar

Youtube doesn't care about the collective "you" that is its namesake. It hasn't for over a decade. Itps all about the big studio level productions. It's no better than the mainstream television networks at this point.

Squizzy ,

They need to separate out the sites, big budget dailies and content creators, your run of the mill every day creators and a video uploading site.

Theyncant be all things, simultaneously pushing shorts and videos over 15 minutes.

unphazed ,

Maybe its due to my age, but I use YT for tutorials on diy or fixing shit. I get 20s in, then whammo, ad. Just as the guy is focusing in on the area I need to see. I am watching a 5min video and 2min of ads.. it is ridiculous.

iturnedintoanewt ,
@iturnedintoanewt@lemm.ee avatar

Tubemate. Tubular. Newpipe. Ublock if nothing else.

lemann ,

Freetube, piped, invidious work great on desktop too

RememberTheApollo_ ,

Don’t forget that if you have to rewind a part to see something the creator blew past that you needed to see and you get another two ads. Fuck that noise.

Teknikal , to Technology in YouTube's war against third party apps is just as ridiculous as its war on adblockers
@Teknikal@lemm.ee avatar

Google's a dumb ass company and I strongly suspect them to be Americas replacement to the echolon program mainly due to the timing.

Seems profits getting a bit more relevant than intelligence to them these days.

Yeah I'd rather go without YouTube than deal with the ads at this point they went ridiculous with it a long time ago.

wildbus8979 ,

Isn't the replacement to Echelon, just PRISM? Which yes Google are a part of, along with Meta, Microsoft, etc. As well as the lesser known MUSCULAR program.

Teknikal , (edited )
@Teknikal@lemm.ee avatar

Could be I just can't get over the timing of echolon suddenly being called over and Google appearing almost instantly

That said I still use Google just don't trust it really I've always felt it was an intelligence company in truth and probably the echelons replacement.

koper , to Android in Google defended the Play Store from 2.28 million malicious apps last year

The Google Play Store has long been the bastion for safe and worry-free app downloads

It's nice that the article starts with this blatent lie, so that you know everything that follows is just regurgitating Google's marketing.

Even ignoring that most of the apps in the play store are unreviewed proprietary spyware sending all their data back to Google, there have been many instances of obvious malware being distributed through the play store. It seems like they are trying to sweep that under the rug.

BearOfaTime , to Android in Google defended the Play Store from 2.28 million malicious apps last year

And missed what, 90% of them?

themurphy , to Android in Google defended the Play Store from 2.28 million malicious apps last year

Did it though, or did they only react on reports from already infected users.

warmaster , to Android in Google defended the Play Store from 2.28 million malicious apps last year

One spyware to rule them all, and in ads bind them.

themurphy , to Android in UFS 4.0 isn't quite as groundbreaking as you'd think

I think we just need to look at UFS 4.0 as a really well build, and high quality LEGO block.

But it doesn't matter how cool it is, when you need to build a house, and all the other blocks are not that fancy.

But it's still a very nice looking block, so it's better to have it than not.

Makes sense?

PlexSheep , to Technology in Why I ditched Gmail for Proton Mail

I recently migrated my email hosting away from proton. I paid for unlimited for almost a year, but I just couldn't take the missing features anymore. Maybe some of the missing features can be justified by security reasons, but some is just laughable.

If you want to use a proper email client, you need to host proton bridge in your local computer. You can only host imap and SMTP on localhost. Headless is not really supported, so good luck if you want your server to email you logs. Use VMs or docker containers? Fuck you.

On android, the only option is using their crappy mail client. For example, this client has not functionality to select all Mail from a folder if you want to archive it or mark as read. You have to select every single Mail one at a time.

Proton drive can only be used over the Webinterface or with some windows (gui) client. No automating your backups to be pushed there.

I switched to mailbox.org, which has weird 2fa but besides that makes my happy by just working with the damn standards. Not like email transfer is unencrypted when using STARTLS. Security is important, but for me personally, usuability has to be at least good enough.

iiGxC ,

Agreed. I switched to tuta, which doesn't depend on google play services on android, and is on fdroid.

I also switched cause protonvpn doesn't have ipv6, and on linux requires networkmanager (i use iwd), and you can't use wireguard without downloading files and configuring wireguard yourself. Mullvad has been much better

voracitude , to Technology in Why I ditched Gmail for Proton Mail

For anyone using a custom domain, or thinking about it, read this: https://dmarcly.com/blog/how-to-implement-dmarc-dkim-spf-to-stop-email-spoofing-phishing-the-definitive-guide

Without these records you're a lot more likely to go to spam, or get rejected outright. If you have questions about it, ask here or DM me and I'll be glad to help.

1boiledpotato ,

Recently I added a custom domain to my protonmail account and during the procedure it makes you do this steps (adding SPD, DKIM and DMARC) to pass all the steps. They tell you exactly what records you have to add, where to add them and what the content should be. These guys are great

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