I have been watching the Prince of Persia game, but I would absolutely have glazed right over its release while entranced by Hades II, so yes, I agree with you, it's a very smart decision on their part.
(Also, can I just say, holy shit is Hades II some good value. It's basically two games worth of content in one. More than twice the size of Hades I. Utter insanity.)