Yeah I don't really listen to Macklemore much. More of my partners thing, and like you, I listen to Doom, Kendrick, Tyler the Creator, old-school Kanye before he lost it, Wutang Biggie, etc. He rhymes pretty well and has some pretty sick raps. Seattle home town hero.
Macklemore has these conscious rap lyrics regularly on his albums somewhere between the more radio friendly songs. I mean they had "same love" back on The Heist album, "White Privilege II" on This Unruly Mess I’ve Made album and there probably are more than I can think of.
I have not followed him closely in recent years but I guess most of his music is still stylistically poppy which I personally am not a fan of.
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