In February, HouseFresh managing editor Gisele Navarro called out publishers like BuzzFeed and Rolling Stone as some of the culprits that publish content about air purifiers despite a lack of expertise — but Google rewards these sites with high rankings all the same. The result is a search results page filled with SEO-first...
Just listened to it again. Highly recommend. The short of it is more searches == more ads == more $. There’s a conflict between a great search experience (landing not on google) versus the time you spend ON Google.
Google Search is getting even worse for independent sites ( www.theverge.com )
In February, HouseFresh managing editor Gisele Navarro called out publishers like BuzzFeed and Rolling Stone as some of the culprits that publish content about air purifiers despite a lack of expertise — but Google rewards these sites with high rankings all the same. The result is a search results page filled with SEO-first...