The point that you kind of touch on in your comment, is that SUV's generally aren't better than a hatchback/wagon. In my experience, most SUV's aren't efficiently using their space, so they feel more luxurious to ride in, but have horrible cargo storage. @notjustbikes talked on his podcast about being picked up (with his wife) from the airport in a huge SUV (I think it was an Escalade) and being unable to get their luggage in the trunk.
How the automobile industry turned us into SUV drivers ( www.cbc.ca )