Google won’t comment on a potentially massive leak of its search algorithm documentation ( www.theverge.com )

A purported leak of 2,500 pages of internal documentation from Google sheds light on how Search, the most powerful arbiter of the internet, operates.

The leaked documents touch on topics like what kind of data Google collects and uses, which sites Google elevates for sensitive topics like elections, how Google handles small websites, and more. Some information in the documents appears to be in conflict with public statements by Google representatives, according to Fishkin and King.

Danterious ,

I guess we are going to be in for more SEO spam than usual if this document is accurate. But I think its good that we are finally going to get a better understanding how Google manipulates people with the algorithm.

So a win-lose situation.

Anti Commercial-AI license (CC BY-NC-SA 4.0)

zipzoopaboop ,

More seo spam? What isn't already?

brbposting ,

Yeah, what isn’t SEO spam—Search Engine Optimization spam, SEO marketing, keyword stuffing, Google keyword stuffing, backlink building, best backlinks, best backlinks for backlink building

autotldr Bot ,

This is the best summary I could come up with:

But how exactly Google ranks websites has long been a mystery, pieced together by journalists, researchers, and people working in search engine optimization.

Now, an explosive leak that purports to show thousands of pages of internal documents appears to offer an unprecedented look under the hood of how Search works — and suggests that Google hasn’t been entirely truthful about it for years.

“While I don’t necessarily fault Google’s public representatives for protecting their proprietary information, I do take issue with their efforts to actively discredit people in the marketing, tech, and journalism worlds who have presented reproducible discoveries.”

Fishkin told The Verge in an email that the company has not disputed the veracity of the leak, but that an employee asked him to change some language in the post regarding how an event was characterized.

The pervasive, often annoying tactics have led to a general narrative that Google Search results are getting worse, crowded with junk that website operators feel required to produce to have their sites seen.

The US government’s antitrust case against Google — which revolves around Search — has also led to internal documentation becoming public, offering further insights into how the company’s main product works.

The original article contains 906 words, the summary contains 200 words. Saved 78%. I'm a bot and I'm open source!

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